A full range of services that deliver actionable strategic insights
We offer bespoke research design and execution providing insight that helps you grow your business
Competitor Intelligence
- Product/ asset analysis
- Company analysis
- Gap & portfolio analysis
Sizing
- Opportunity sizing
- Market sizing
- Forecasting
- Go/ no go decision
Market Understanding
- Market landscape (current, future)
- Voice of the customer / customer needs
- Win / loss research
- Tracking studies
Product Testing
- Product concept / profile testing
- Minimal Viable Product (MVP) testing
- Product preference testing
Product & Brand Communications
- Value proposition testing
- Positioning research
- Message testing
- Sales materials testing (sales aid, adverts)
Launch Readiness
- Launch and commercialization planning
- Go to market strategy
Thought Leadership
- Conference presentations
- Webinars
- White papers
Client Engagements
- Internal client workshops
- Internal stakeholder interviews
- KOL advisory boards
Don't lose your competitive advantage | Hanson Wade Clients
Learn how we can support your strategic decision-making
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With over a decade of qualitative and quantitative research experience, we will work closely with you to translate your objectives into tangible research processes. Our expertise means we can advise and provide guidance on the best way to generate insight and ensure your team isn’t left doing all the heavy lifting.